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In Natural Capitalism, three top strategists show how leading-edge companies are practicing "a new type of industrialism" that is more efficient and profitable while saving the environment and creating jobs. Paul Hawken and Amory and Hunter Lovins write that in the next century, cars will get 200 miles per gallon without compromising safety and power, manufacturers will relentlessly recycle their products, and the world's standard of living will jump without further damaging natural resources. "Is this the vision of a utopia? In fact, the changes described here could come about in the decades to come as the result of economic and technological trends already in place," the authors write.

They call their approach natural capitalism because it's based on the principle that business can be good for the environment. For instance, Interface of Atlanta doubled revenues and employment and tripled profits by creating an environmentally friendly system of recycling floor coverings for businesses. The authors also describe how the next generation of cars is closer than we might think. Manufacturers are already perfecting vehicles that are ultralight, aerodynamic, and fueled by hybrid gas-electric systems. If natural capitalism continues to blossom, so much money and resources will be saved that societies will be able to focus on issues such as housing, contend Hawken, author of a book and PBS series called Growing a Business, and the Lovinses, who cofounded and directed the Rocky Mountain Institute, an environmental think tank. The book is a fascinating and provocative read for public-policy makers, as well as environmentalists and capitalists alike. --Dan Ring --This text refers to an out of print or unavailable edition of this title.

Hawken (The Ecology of Commerce) and Amory and Hunter Lovins of the Rocky Mountain Institute, an environmental think tank, have put together an ambitious, visionary monster of a book advocating "natural capitalism." The short answer to the logical question (What is natural capitalism?) is that it is a way of thinking that seeks to apply market principles to all sources of material value, most importantly natural resources. The authors have two related goals: first, to show the vast array of ecologically smart options available to businesses; second, to argue that it is possible for society and industry to adopt them. Hawken and the Lovinses acknowledge such barriers as the high initial costs of some techniques, lack of knowledge of alternatives, entrenched ways of thinking and other cultural factors. In looking at options for transportation (including the development of ultralight, electricity-powered automobiles), energy use, building design, and waste reduction and disposal, the book's reach is phenomenal. It belongs to the galvanizing tradition of Frances Moore Lapp?'s Diet for a Small Planet and Stewart Brand's The Whole Earth Catalog. Whether all that the authors have organized and presented so earnestly here can be assimilated and acted on by the people who run the world is open to question. But readers with a capacity for judicious browsing and grazing can surely learn enough in these pages to apply well-reasoned pressure. Charts and graphs, with accompanying CD-ROM. (Oct.)

Copyright 1999 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.

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书籍介绍

In Natural Capitalism, three top strategists show how leading-edge companies are practicing "a new type of industrialism" that is more efficient and profitable while saving the environment and creating jobs. Paul Hawken and Amory and Hunter Lovins write that in the next century, cars will get 200 miles per gallon without compromising safety and power, manufacturers will relentlessly recycle their products, and the world's standard of living will jump without further damaging natural resources. "Is this the vision of a utopia? In fact, the changes described here could come about in the decades to come as the result of economic and technological trends already in place," the authors write.

They call their approach natural capitalism because it's based on the principle that business can be good for the environment. For instance, Interface of Atlanta doubled revenues and employment and tripled profits by creating an environmentally friendly system of recycling floor coverings for businesses. The authors also describe how the next generation of cars is closer than we might think. Manufacturers are already perfecting vehicles that are ultralight, aerodynamic, and fueled by hybrid gas-electric systems. If natural capitalism continues to blossom, so much money and resources will be saved that societies will be able to focus on issues such as housing, contend Hawken, author of a book and PBS series called Growing a Business, and the Lovinses, who cofounded and directed the Rocky Mountain Institute, an environmental think tank. The book is a fascinating and provocative read for public-policy makers, as well as environmentalists and capitalists alike. --Dan Ring --This text refers to an out of print or unavailable edition of this title.

Hawken (The Ecology of Commerce) and Amory and Hunter Lovins of the Rocky Mountain Institute, an environmental think tank, have put together an ambitious, visionary monster of a book advocating "natural capitalism." The short answer to the logical question (What is natural capitalism?) is that it is a way of thinking that seeks to apply market principles to all sources of material value, most importantly natural resources. The authors have two related goals: first, to show the vast array of ecologically smart options available to businesses; second, to argue that it is possible for society and industry to adopt them. Hawken and the Lovinses acknowledge such barriers as the high initial costs of some techniques, lack of knowledge of alternatives, entrenched ways of thinking and other cultural factors. In looking at options for transportation (including the development of ultralight, electricity-powered automobiles), energy use, building design, and waste reduction and disposal, the book's reach is phenomenal. It belongs to the galvanizing tradition of Frances Moore Lapp?'s Diet for a Small Planet and Stewart Brand's The Whole Earth Catalog. Whether all that the authors have organized and presented so earnestly here can be assimilated and acted on by the people who run the world is open to question. But readers with a capacity for judicious browsing and grazing can surely learn enough in these pages to apply well-reasoned pressure. Charts and graphs, with accompanying CD-ROM. (Oct.)

Copyright 1999 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.

• 作者：宝塔糖 发布时间：2011-10-28 17:52:06

  叔叔会喜欢吧

• 作者：天啊！ 发布时间：2010-06-09 23:30:46

  环保类入门级读物。提出了四条原则。主要着眼在非自上而下的变革的可能。经济学家又一次被鄙视……

• 作者：凌霄 发布时间：2021-07-24 17:41:54

  事实证明，古今中外女人们的苦难都是一致的，美丽在偏见的社会就是女人的原罪。吃尽苦头的女人又会成为下一代女人苦难的帮凶，就像老麦克纳提夫人一样铁石心肠。还有那个爱尔兰版本的法海，冈特神父，“他全部的慷慨陈词都旨在把女人禁锢于家门之内，同时把男性的尊严升华到崇高的洁身自好和赛场上的赫赫神威”，还得到了善终。最无耻的是汤姆和杰克，他们怎么好意思说自己爱她。

  塞巴斯蒂安巴里的书一如既往的优美，那些尘封近一个世纪前的往事，再不堪回首，流淌出来也是优雅从容，也仿佛只是黯淡素雅的背景。与《在迦南的那一边》相比，这本就像在看一本推理小说，一个医生一个患者，各自有不同的故事，最后发现他们的人生拼的是同一幅图，一幅动荡岁月的民族拼图。

  “我的生命是手背上一片轻盈的羽毛，悄然等待着死亡的微风。”

• 作者：史宁同学 发布时间：2020-06-15 20:42:01

  三星半吧。全书除图片外文字过简，纯影集。

• 作者：五彩绳 发布时间：2022-11-06 21:39:53

  非常详尽的苏州人文风物志。喜欢这种行文风格，也喜欢书的印刷和装帧设计。唯一的缺点是太贵，在图书馆看的话其实没关系。

• 作者：答案 发布时间：2016-09-11 16:44:41

  特别喜欢评注。比菜根潭的那个评注不要好太多……没什么大道理，真的像长辈给晚辈讲一些人生经验，亲切自然又回味无穷。

• 我们已经老了，而他们依然年轻

  作者：AOI 发布时间：2010-07-29 16:40:50

  司马先生的作品中，日本国内最有影响的大概是《龙马行》和《坂上之云》，在国内名气最响的，却是《燃剑》和《血风录》——自然是新党的魅力所致。虽然从考证结果，“新选组”这个名字该是更准确一些，可是多年来习惯了，还是只能用新撰这个名头。姑且如此吧。

  所谓成王败寇，可日本这个民族，却似乎总对失败的英雄格外垂青。新撰组被称为日本史上最强也是最后的武士集团，至今人气不衰。虽然明治维新之后，连同幕府的失败，新撰组一同被视为乱臣贼子，在很长一段时间内被视为禁忌的话题。但随着时间的推移，言论渐渐开始放松。历史上最早为新党翻案的作家是子母泽宽（1892～1968）。子母泽于1928、29年发表的《新選組始末記》、《新選組遺聞》，对新党初次给予公正评价。子母泽宽特地寻访了当时还在世的新撰组幸存者，以“实闻听录”形式记录下基于事实的作品。此后，新党逐渐成为小说家青睐的题材，云云总总，其中比较有名的如浅田次郎的《壬生义士传》、北方谦三的《黑龙之柩》等等，当然，知名度最高的还是司马先生的两部作品。可以说，当代日本人对新党诸君的印象，基本上都是司马小说塑造成的，其影响力之大，可见一斑。

  在国内，新党热最早一波的掀起，大概是十年前《るろうに剑心》。和月伸宏是司马先生的忠实读者，从直接出场的斋藤一，到四乃森苍紫、濑田宗次郎等，全书到处都可以看到新党或以新党为原型的人物的影子。和月这部作品也使得幕末史一度成为东亚最热门的断代史。那个时期的热潮，爱好者还比较关注于历史本身，网上也经常能看到很严肃的史料探讨，还没有出现后来严重的偶像化泛滥趋势。怀念一下。

  新党热的第二波，大约是在2004年前后，2004年的NHK大河剧是三谷幸喜担任编剧的《新撰组》，剧情组合了各种资料，也包括《血风录》的一些情节。热播当年，京都大街小巷都插满鲜红或浅葱的诚字旗，想到当年新党在京都叫人避之惟恐不及，还被当作乡下人鄙视，而今却俨然是招揽旅游的新热点，真让人唏嘘。

  同时，因为新党中诸多极具个人魅力的人物，深受漫画家的青睐，又通过ANIME的改编影响进一步扩大。早先川原正敏《修罗之刻》等相对还靠谱一些，从黑乃奈奈绘《新撰组异闻录》开始，江山日下，腐化黑化泛滥，几乎完全要沦为小女生的偶像团体，直让人哭笑不得。

  在这一波又一波的新党热中，《燃剑》和《血风录》作为传说中的“幻之名著”，虽然提及率极高，也有不少资深FANS直接去啃日文原著，但对于大多数读者来说，始终是只闻其名不见真容。简体版的版权几年前就风闻已有落主，却一直拖到最近，才陆续听到要出版的确切消息。无论如何，对翘首以盼多年的读者来说，也算一偿夙愿了。

  两本书中，以个人喜好而言，绝对是《燃剑》高过《血风录》，以一般小说的阅读，也是前者可读性更强一些。相对而言，《血风录》更适合有一定历史知识背景的读者。司马先生的着眼点，多是在小人物身上还原历史，或者说以小人物提线带叙历史事件，举重若轻，譬如第一篇《油小路的死斗》，这场新撰组晚期分裂的重大事件，很有争议的中心人物伊东甲子太郎，高台寺诸党，暗杀方近藤派诸人，伏线或倒戈的斋藤一，本可以写成惊心动魄的暗杀故事，司马先生却只选取了一个名不见经传的队士角度，仿佛很微小的举动，如蝴蝶效应地影响了事件，甚至历史的进程。司马先生这种不动声色地交代大事的讲故事的本领，一直很佩服。不过行文中那种客观冷峻的隔离感，对于期待娱乐性阅读的读者来说想要是考验了。

  《血风录》和《燃剑》似乎应该放在一起对照着看。如果说《燃剑》说的是一个理想主义者的流血浪漫史，《血风录》则是理想主义另一面的丑陋现实。

  对于幕末，对于新撰，总有些情结，仿佛与逐渐远去的青春相连。本来想很严肃地说一些东西，回头看来，却几乎完全变成吐槽。也许是自己确实已不再年轻，能以纯粹的心去喜欢一些东西的年代，已经过去。

  我们已经老了，而他们依然年轻。

• 封面比内容好看系列

  作者：薄荷草 发布时间：2015-08-18 18:53:10

  没有全面了解过萨提亚的理论架构，但从翻译的质量来看，感觉世图此番并非诚意之作。

  关于原著的概念完全可以通过最近一部电影来理解，可能会比看书更容易也更省时省力——头脑特工队。当然毕竟原著萨提亚，金句辈出也是不难想象的：

  “一个人能真实的说‘不’，才能诚实地说‘好’。”

  “‘我’就是那个会说话、会行动、会吃喝、会睡觉、会解决数学问题、会狂想、会犯错的人。‘我’有时整洁，有时邋遢，有时有能力解决大小问题，有时却束手无策，有时自觉一无是处，有是有自认充满魅力，有时挑剔别人，有时又被别人挑剔。可是，哪一个才是真正的‘我’呢？事实上，‘我’就是所有这些‘我’的总和。”

  “唯一如我的人就是我。”

  ……

  虽然篇幅较小，很多内容并未展开，但是全书关于分裂与整合的思想还是值得一看的~